About Us

The Leading Supplier of Yeast

Syarikat Haw-Lee Sdn. Bhd. was established in 1983 by our Managing Director, Mr. Richard Chan. We celebrated our 35th anniversary in September 2018.

In 1978, our late founder Mr. Alan Chan, Mr. Richard Chan’s father, introduced S.I. Lesaffre France yeasts and improvers into the Singapore bakery industry. Though the initial reception was lukewarm, but after many trials and testing, the yeast was well accepted and supported by many bakeries in Singapore. 5 years later, Mr. Richard Chan expanded his sales operation to West Malaysia. With a small workforce of only 4 staffs, Syarikat Haw-Lee Sdn Bhd has now grown into a total work force of 25 staffs, a leading supplier in Malaysia for yeast, improvers and baking Ingredients. Our sales offices cum warehouses are based in Johor, Selangor, Kuantan, Penang, Sabah and including distribution centers in Sarawak. We have strategically locate our warehouses and logistical centers close to our customers’ factory, to ensure prompt delivery and ensuring high quality products standard to meet our customer’s expectation. In addition, we have set up Baking Center in Selangor and will add another 2 more baking centers in Johor and Penang, to facilitate technical support to our customers.

Our company will continue to enhance our operational effectiveness and excel in service excellence to meet the expectations from our stakeholders.

Our Motto:


Quality Policy Statement

The company is dedicated to the quality policy to ensure that our products and services meet the requirements of our customers at all times. The goal of the company is to achieve a high level of customers’ satisfaction. The company is committed to the continuous enhancement of supporting managerial and business operational systems that is essential to realising the goal.

Our quality policy is based on 4 fundamental principles:

  1. Ensure all staffs understand their respective job scope and
    responsibilities and they have to be inter-dependent to achieve all
    aspects of customers’ satisfaction.
  2. Ensure that our staffs comply to the needs of our customers.
  3. Continue review and enhance our service delivery processes.
  4. Identify the potential for errors and taking action appropriately.

Company Mission Statement

We value and take care of what has been entrusted to us. We strive to achieve our aim by focusing on customers’ need, innovation and development of new product lines, enhancing our supply chain network. We are committed to serve our customers with integrity, passion, care and teamwork.